Remember this when hiring the right listing agent for your home:

There is a good chance that when you bought your home you used the services of a real estate agent. Hopefully, the agent was efficient and enabled you to buy the house of your dreams.

For whatever reason, you are now trying to sell your house and you're again considering the assistance of a real estate agent. Be aware that not all agents are created equal, and the agent that helped you buy your home and may not be the perfect one to sell it.

A lot of homeowners expect their listing agent to do the same things that a selling agent does, i.e. find someone to buy their home. This seems logical since they do the things you would expect if they were searching for buyers. A sign is put up in the front yard and ads are placed in the local newspaper. Your agent holds an open house on the weekend and confidently displays it on the Internet.

It is a popular misconception that homes sell on their own - that the well-advertised ones move quickly off the market. But this is only preliminary marketing. More important marketing activity occurs behind the scenes. Your agent's most important job is to market your home to other agents, not to homebuyers. I have a network of real estate agents that can help sell your home quickly and with minimal stress. No matter what type of marketing is done, the most effective way to sell a home is through the real estate agent's network.

Please give me a call or send me an email to talk about what I can offer you that other real estate agents cannot. Even if you just have questions about the market or about selling your home, I'm happy to help. I hope to hear from you soon.